Within this project, I played an integral role throughout the entirety of the initiation process for the establishment of BayAnimal, a fashion brand influenced by the realms of surf and skate culture.

The design phase involved the incorporation of engaging quotations and illustrative elements, meticulously curated to enhance the visual aesthetics of various merchandise such as T-shirts, stickers, and posters. The commitment to merging creativity with a strategic approach was paramount in ensuring the brand's visual identity aligned seamlessly with its surf and skate inspirations.